Updated: Aug 16, 2019
Internal Comms (IC) professionals are living in exciting times. CEOs around the globe recognize the growing importance of aligning the organization on a strong purpose.
However, research shows that executives acknowledge the strategic importance of Internal Comms, but mention most tactical and operational tasks when they are asked about what it is IC should deliver. That’s why IC departments need to get some things right before they can claim the famous seat at the table.
Read the full blog on medium here.